Cradle to Cradle

A prerequisite for the success of the circular economy is that products are Cradle to Cradle. After all, the circular design of products and preserving raw materials is only possible if we make sure that the materials used are safe and healthy for people and the environment. Reusing hazardous materials is not the goal. We are proud of the fact that not only are our products are Cradle to Cradle Certified ™, but that we are the first and only Cradle to Cradle company in our industry.              

We do not dump waste. Ahrend is a Zero-waste-to-Landfill company since 2012.

 

Diana Seijs, Coördinator MVO & Duurzaamheid

The principles of Cradle to Cradle

  1. Use of materials that can be reused endlessly
    The principle is that we always reuse materials. That we form a cycle and do not use any harmful materials, for people and the environment. As a result, Cradle to Cradle doesn’t focus on reducing the harmful effects of the production or the product, but on improving the product itself. It is about effectiveness rather than efficiency.
  2. Using renewable energy in all processes
    Using energy from wind, water and/or the sun
  3. Respect diversity
    Making use of - and developing products for - a variety of people, materials and environments (biodiversity)

 

Cradle to Cradle Company Award:

 

In 2011, Ahrend was awarded with the Cradle to Cradle Company Award in Berlin. Ahrend received the award for excellent performance in the field of sustainability of its operational management. Ahrend is the first and only organisation in the industry with this award and we take pride in it!

 

Click here to see our Cradle to Cradle certificates.

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