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Recently, there has been a lot of commotion in the Dutch press about toxic paints. Ahrend has been investing in the development of non-toxic paints for many years. On the 14th of November 2014, at the Cradle to Cradle Innovation Celebration & Product Symposium in New York, CEO Eugène Sterken spoke about the new sustainable developments within the company.
‘I'm delighted that Ahrend is setting a new standard, one that will serve as a benchmark within the industry. By thinking one step ahead, we now have a product that even exceeds the safety standards for children’s toys.’ says Eugène Sterken (CEO Royal Ahrend)
Ahrend has been working on sustainable solutions for the past 25 years. This is one of the reasons why Ahrend is the first Cradle to Cradle® company in the field of office design. By standardizing non-toxic paints within the product lines, the company demonstrates that it is leading the field in terms of sustainability and that it is investing both in people and the environment.
Ahrend guarantees a healthy and safe work environment. With a vision that embraces the circular economy philosophy, the company is committed to the most sustainable solution: products with a timeless design, whose sheer quality means that they can be endlessly reused. That is why the brand in now standardizing a palette of non-toxic paints, developed in accordance with the Cradle to Cradle® philosophy. These paints are suitable for use in Cradle to Cradle®-certified products at ‘Gold Level’, which is truly unique in this industry.
Ahrend hopes that this initiative will inspire the entire industry to become more sustainable. To accelerate this process, the paints have been made available to partners who share similar aspirations in the field of sustainability and innovation. Supplier Qbiq will be among those using the paints developed by Ahrend.
About Non-Toxic Paints
Ahrend’s non-toxic powder coatings are not harmful to humans or the environment. Powder coatings are much more environmentally friendly than wet paints, as they contain no solvent. In addition, substances that are hazardous to the environment and to human health (‘red substances’) have been replaced by harmless variants.